The Caribbean isn’t always sunshine and margaritas. For both locals and tourists alike, accessing a platform for weather forecasts is important. CalaWeather is the one and only weather channel for the Caribbean and Latin America. They offer in-depth daily weather forecasts as well as hurricane coverage during the Atlantic hurricane season.
The Challenge
CalaWeather had been struggling to find the right weather partner that took as much pride in their work as they did. They struggled frequently with providers who lacked understanding of remote and rural regions and offered poor coverage. Other challenges faced included poor quality of maps and visuals, poor pronunciation, and poor communication.
The Solution
Praedictix was thrilled with the opportunity to work with CalaWeather and provide daily weather forecasts for the Caribbean and Latin America. Understanding CalaWeather’s past challenges and working hard to “make it right” is what has resulted in a successful partnership. The weather team continues to actively research the coverage areas’ weather patterns and weather “nuances.” We make sure to keep the line of communication wide open with CalaWeather to ensure that we’re delivering what is expected of us and more.
“CalaWeather provides the most watched and popular television weather service in the Caribbean. We could not do that without the support of the Praedictix weather team. Their combined knowledge of weather, climate, & quick response time is invaluable to our service. The team is always willing to go the extra mile and their top-notch customer service makes them a great partner!”